The Global Vinegar Awards
inkREADible - Official Supplier to The Global Vinegar Awards
This year has been a remarkable year for awards in the food and drink industry. Adding to the excitement is the inaugural The Global Vinegar Awards, a prestigious new event for the culinary vinegar industry. inkREADible are honoured to be the official supplier of award medal stickers for the competition. To learn more, we spoke with Pip Martin, the principal organiser.
Can you tell us about the mission of The Global Vinegar Awards?
“The Global Vinegar Awards exist to celebrate excellence and commitment to culinary vinegar making. Our mission is quite straightforward - to be known and recognised as the leading vinegar awards competition globally. There are 12 categories for entry, including orchard fruit vinegar, stone fruit vinegar, grain vinegar, infused vinegar, Balsamic (DOP) vinegar, Balsamic (IGP) vinegar, Balsamic (fruit) vinegar and others.”
How does winning a Global Vinegar Award benefit producers and their businesses?
“As with any competition, winning an award differentiates products and elevates them in their respective markets. Our competition seeks to go above this - all entries include one year of access to our vinegar trade buyer database. Besides celebrating vinegars through award distribution, we can also be a conduit between producers and buyers.”
What role do award medal stickers play in promoting winning products?
“They are essential. Medal stickers inform consumers of the merits of products and work to build trust and credibility. Medals can also help producers justify higher price points if needed. On the retailer side, they can encourage businesses to stock products.”
How can consumers identify products that have won Global Vinegar Awards?
“There are different routes depending on producer preference – consumers can see our awards on producers' websites or on the product itself.”
How did you discover inkREADible Labels and what factors were crucial in your decision to appoint them as the official supplier?
“We were aware of inkREADible through its work with food and drink competitions, particularly those in the wine niche. The decision to choose them as our official supplier for award labels was one of the least taxing decisions in setting up the awards. Their experience in their niche sets them apart, and their responsiveness has been second to none. In all honesty, choosing inkREADible was a no-brainer!”
What are your future goals for The Global Vinegar Awards?
“We’re incredibly honoured to have amazing judges for the awards, and the judging pool will grow as the awards grow. We’ve been greatly encouraged by the amazing initial response from producers to the competition and look forward to developing the awards over the years. I can’t say too much, but watch this space!”
Wishing the Team the Best of Luck
Vinegar is the alchemy of the kitchen, turning ordinary ingredients into extraordinary creations. We wish Pip and his team the very best of luck and we absolutely can’t wait to get our hands on some award-winning vinegars!
To find out more about The Global Vinegar Awards, click here.
